Couch Collective Vol. 2 - AI in the SME Sector
- 4 days ago
- 1 min read
Insights that stay in the room. Connections that continue to make an impact beyond it.
With outdoor temperatures exceeding 30°C, the second edition of our “Couch Collective” panel took place in a pleasantly air-conditioned setting overlooking the beautiful Jungfernsee.
Topic: “Is AI being developed without SMEs in mind?”
High costs, particularly when combined with the rising costs of AI agent systems, are increasingly pushing SMEs to their limits when it comes to integrating AI into their operations.
Together with Susanne Engels, Vice President of the Potsdam Chamber of Industry and Commerce and a member of the SME Advisory Council of the Federal Ministry for Economic Affairs and Energy, and Dr Michael Perscheid, Head of the SAP Innovation Center Potsdam and VP Applied Research, we enjoyed an engaging discussion featuring valuable perspectives and open conversations. The panel was moderated by Tilo Schneider.
The “Couch Collective” panel series is a curated format by the WORKHUB – Campus am Jungfernsee. The guest list is carefully selected, the conversations are personal, and the insights remain exclusive to those in the room.
Would you like to join one of our upcoming editions?
Email us at info@workhub-potsdam.com and briefly tell us about your area of focus and industry.
Image credit: Lena Fingerle

